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 How to Buy Organic Food

Understand What’s Organic food :

In simple words, #Organic means #food grown #naturally under hygienic conditions and without the use of chemical fertilisers and pesticides. The ill effects of over use of chemicals by farmers to either protect their crops or to increase the yield over last 3-4 decades across India are well known. These were elaborately shown in the famous episode of TV show #Satya Mev Jayte hosted by Aamir Khan in 2012. Many #mothers today are aware and want to ensure healthy and pure food for their family and are opting more and more for organic food. The good part is that we are seeing more and more options being available to them in the Metro cities. The Big Question they face is that how to ensure the food they are buying at premium price is organic, healthy and better than the other food.

Most of the Organic food sellers are trying hard to provide you the healthier and safer options. However, it’s best in your own interest to be aware of few simple things while buying organic food items. Here are few listed below:

  1. Try to know the source from the vendor. Some general information about the origin will help you assess the authenticity. The #freshfood is generally available according to climatic conditions of the area of production and any mismatch should be a cause of concern.
  2.  If some items are available in large quantities and available for a longer period, you need to be alert. Most of the organic food items are available in limited quantity and during season only unless stored in cold storage.
  3. Some of the vegetables like Capsicum (Coloured and Green) , Bitter Gourd, Cucumber, Brinjal etc attract pests despite best efforts. If your veggies are always free from these than be alert. Please note that most of the times, you can cut the bug infected part and use the rest of it.
  4. It’s an agreed and legal practice to polish food items. However, Organic food should not be polished or subjected to any kind of hormones for growth, colour or size enhancements. If you find food items very attractive in colour, shape and size with spotless clarity and shine, again you need to be alert. Check for wax or oily surface and reject if found so.
  5. There should be a clearcut, observable differentiation in taste and flavour in your organic food. You can’t miss it.
  6. In addition to taste, you will also observe that your requirements of some of the pure organic food is reduced eg. Turmeric & Chilli powder, dry pulses like Rajma, Urad , Unpolished Rice etc are consumed in lesser quantity compared to their inorganic counterparts.
  7. Some #farmers believe that using cow’s dung as manure and urine based solutions for pest control makes their farm produce as Organic. This kind of food is definitely better than chemically treated ordinarily available food. However, there is one more condition of hygienic environment. Water and air of the area bring pollutants to farm. Farming near Industrial waste carrying water source (like Yamuna banks in the Delhi and surrounding regions ) cannot be classified as Organic even with the best of farmers efforts unless there is highly controlled conditions to treat them.
  8. Try to get pics of farms or plan farm visit once in a while. This will not only instill your confidence in the vendor but at the same time can help you connect with the roots and the farmers. Include these trips as part of your holidays. The family will love it and farmers will get encouragement too.
  9. Some of the processed items like juices may use ingredients like sugar, oil, additives and preservatives which may not be pure organic. As long as this is declared to you, it should be ok if the fruit juice is from good source and processed under hygienic conditions.
  10. Feedback is an important process to improve the quality of goods and services of your vendors. See if your vendor is listening to and responding to your input.
Happy Buying Organic Food.
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Welcoming Monsoon !!!

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With first showers of Monsoon hitting North India on 29th June, the whole landscape looks different. Every single living thing seems to be happy and welcoming the rains and thanking rain Gods! We are hoping that rains will improve the supply of fresh stocks. Last Sunday, we started fresh stocks of vegetables like Cabbage, Pahari Potatoes, French Beans and Cherry Tomatoes.  We missed some of our customers who were still out on vacations. We also missed few deliveries in far off places in Delhi as we ran out of stock. We understand that it may be causing some difficulty to our customers but we are fully dependant on the harvesting by farmers on Saturdays and sometime the supply does not match the demand. We are working to link more farmers from Uttarakhand but transportation in hilly terrain is always a challenge. We are trying our efforts in converting more farmers to Organic “bit by bit”.

Looking forward to serving you better with every new weekly delivery of fresh and pure vegetables from certified Organic farms in Uttarakhand.

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Getting Ready for New Season

Friends, with harsh summer getting over, slowly there is improvement in supply of fresh Organic Veggies from Uttarakhand. The supply from Shivalik ranges will start with Pahari Aloo , Cabbage etc. in addition to other summer veggies like Gourd family.

We have also reduced our prices as we are expanding our customer base in Delhi. Requesting all the friends in South Delhi, East Delhi and in NCR Vaishali / Indirapuram to please visit our site www.jaivikfood.com and show your interest by registering yourself and we we will connect with you soon to arrange delivery in your locality.

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Thanks for Feedback !

Dear Friends,

Thanks for your continued support to JaivikFood  which in turn is encouraging small farmers in various states of India. We endeavour to  take appropriate steps to improve upon our products and services based on the feedback from some of you.

Looking forward to serve you better with freshly harvested fruits and vegetables.

Warm Regards
Ashok Joshi
JaivikFood 

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Why Organic ?

Why Organic ? Some of you may still be groping with this question. I list below what Uttarakhand Organic Commodity Board  (UOCB) has to say about this …
1> Organic means using farming system free of synthetic and hazardous chemicals use which is not only healthy for consumers but is an ecology friendly production system too.
2>Organic food is more nutritious than factory farm produce.
3> Better taste and shelf life
4> Encourages fair trade practice by directly connecting farmers and marketing agencies with customers directly
5>Promotes zero carbon footprint by not using fossil fuel
6>Promotes Regeneration, Rejuvenation and Restoration of the soil fertility
7> Preserve farm and soil ecosystems. 
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Organic Post

Why Organic ?

Here are seven reasons to Go Organic given by Uttarakhand Organic Commodity Board  (UOCB).

http://www.uocb.org

1> Organic food ensures no use of synthetic chemicals or hormones

2>Organic food is more nutritious

3> Better taste and shelf life

4> Encourages fair trade practice by directly connecting farmers and marketing agencies with customers directly

5>Promotes low carbon footprint by using  much less fossil fuel

6>Promotes Regeneration, Rejuvenation and Restoration of the soil fertility

7> Preserve mountain ecosystems.

Courtsey :  www.uocb.org